We know things about consumers, markets, and audiences that you can't learn anywhere else.
And we help you use rich intelligence to quickly identify trends and growth opportunities. We can't wait to show you.
We turn to CivicScience for answers we can't quickly get anywhere else and when we need to know the 'right-now' mindset and intentions of consumers - to help us deliver better content and products.
Our ad sales team relies on CivicScience's rich audience intelligence to identify new potential clients, strengthen pitches, and provide value-added insights to key advertisers. They have become a crucial part of our sales process.
CivicScience helps us achieve rapid speed in knowing the current consumer pulse and understanding those who react better to certain marketing offers. We can thoroughly track consumer pain points and bring more successful solutions to the market.
CivicScience adds a level of depth and speed of insight about our audience that we simply can't get from other analytics and audience measurement tools we use.
With CivicScience, we get the best of both worlds: the speed and customization of primary research plus the scope of knowing the consumer through secondary research - but without the massive expense.
CivicScience is our go-to solution for early and fast consumer trend intelligence and for helping us with future product innovation planning.
Responsible for one of the catchiest, ubiquitous jingles in recent advertising history, Subway’s “$5 Footlong” campaign can trace its roots all the way back to 2008. When news broke recently that Subway was moving to a new $6 foot-long promotion, industry pundits quickly questioned the wisdom of another price-point-based strategy, especially with the $5 price […]
I’m a Chipotle fan, but I can’t remember the last time I ate at Chipotle. After news broke about the E. coli outbreak, I decided to stay away from Chipotle for a while. Then, when over 100 students from Boston College fell ill from norovirus, I knew it would be some time until I felt […]
If you read any retail news during the holidays you know that online shopping is increasing, and it’s increasing quickly. Last week, we published a report on the top 5 learnings from the 2015 holiday shopping season and one of the findings outlined the shift towards online shopping. The National Retail Federation reported that this […]
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