Each week we look at different social issues that are affecting consumers. These topics are relevant and timely, based on what is happening in the US right now. Issues can range from human rights, to healthcare, to student debt, and so much more.
Each week we look at different political issues and events that are occurring in the country. We know that political tribalism is one of the biggest differentiators among consumers, so we are constantly keeping a pulse on how politics are affecting consumer sentiment and spending.
The economy is a topic that has the most significant impact on consumers, and these past few years have been a roller coaster ride. This report covers and shows trends on sentiment around the overall US economy, personal finances, inflation, recession fears, and so much more. Keeping a pulse on how consumers feel about economic conditions is the best way to understand and predict spending among other important things.
Cultural trends are constantly shifting and emerging in the marketplace. We study the impacts that these cultural trends are having on consumers in real-time. This invaluable data keeps you better aligned with customers regarding messaging and so much more.