In July, author Gregg Gethard wrote an insightful column for The Classical about the precipitous decline of fan interest in NASCAR. Gethard attributed a drop in race attendance to the “Great Recession,” which hit NASCAR’s middle-class fans harder than most. With less disposable income, no doubt these gear-heads are less likely to gas up their RV, take a few […]
Tag: NASCAR
Who’s Going to Watch the Daytona 500?
Sometimes our data mining efforts turn up surprising insights when we look at populations of people, their behaviors, and other characteristics. Looking at the most likely viewers of this weekend’s Daytona 500, however, is not one of those times. If you have a picture in your head of a stereotypical NASCAR fan, chances are it’s […]
