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Twelve percent of U.S. adults now say they follow Major League Soccer “very closely” or “somewhat closely” — three times the number that said the same a decade ago. While it’s difficult to say what exactly caused this change, one thing’s for sure: soccer got a major popularity boost in the U.S. just about four years ago, coinciding with the premiere of a certain soccer-themed show on Apple TV+.


Join the Conversation: Do you think soccer will or will not ever become as popular in the US as it is globally?


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