CEO and Founder
John is a serial entrepreneur with extensive experience in new business formation, business development, and marketing. He is the host of the successful podcast, The Dumbest Guy in the Room and author of What We’re Seeing, the weekly email newsletter read by a who’s-who of business leaders, policymakers, and celebrities. He is also a frequent speaker at the Carnegie Mellon University Swartz Center for Entrepreneurship, a contributing writer for AdAge, Microsoft News, and Forbes and has appeared on Good Morning America, Yahoo! Finance, Cheddar, and AXS-TV. John is the lead singer of Moscow Mule, an alternative rock cover band, a recipient of the distinguished Jefferson Award for his charitable works.
Chief Product Officer
A longtime digital product executive based in New York City, Joe was most recently global head of marketing technology product for Wayfair, overseeing platforms driving customer acquisition, retention, and engagement for $10+ billion in annual revenue. Previously, Joe served as chief product officer for Verve (mobile adtech platform), CEO/co-founder for Mezzobit (martech security platform acquired by OpenX), and COO/digital GM for Newsweek and The Daily Beast. A frequent speaker on digital strategy, Joe has presented at SXSW Interactive, Digital Content Next, and the Mozilla Festival, and has been an adjunct faculty member at Yale and New York University, as well as teaching internationally in China, India, and Eastern Europe. He is also a mentor and entrepreneur-in-residence at NYC’s Entrepreneurs Roundtable Accelerator, one of the largest start-up programs on the East Coast.
Chief People Officer
Amie is a dynamic and creative leader with 15+ years of experience in domestic and international strategic marketing program development and execution, including web development, lead generation, online seminars, and management of multi-divisional marketing teams and budgets. Prior to CivicScience, Amie was the Director of Marketing Operations for Black Box, a technology solutions provider dedicated to helping customers build, manage, optimize, and secure their IT infrastructure.
Doug is the CEO of Rulo, a company founded to leverage the scaled, responsibly sourced, highly actionable dataset of CivicScience in advertising. Powering next-gen audience solutions in a rapidly evolving, privacy-first open internet, the new company provides value to users, brand marketers and content creators in a permissioned and regulatory compliant fashion without dependence on third party cookies. Prior to starting this new venture, Doug launched the programmatic business of Media.net and built it to a top ad platform as SVP & GM. He has spent over twenty years in media spanning various leadership, strategy and partnership roles for platform technology and branded content-driven enterprises at various stages from start-up to corporate. Doug has earned an MBA from NYU’s Stern School of Business and lives in Laurel Hollow, NY with his wife and two children.
Chief Technology Officer
Lifelong tech entrepreneur, husband, and father of two based out of Pittsburgh, Pennsylvania. Will is a broad and deep technology expert, able to organize and execute cost-effective strategies and staffing at different stages of growth. He specializes in creating and maturing technical architecture as well as mentoring the technologists working to achieve their vision.
EVP of Strategy & Partnerships
Rachel is a curious and tenacious leader. A self-described "data nerd," she began her career in media research working with publishers and broadcasters to better understand and monetize their audiences. Most recently, Rachel led data strategy for the National Ad Platforms of Cox Media Group. After many years as a media partner and fan of CivicScience, Rachel joined the team in 2021. She leads CivicScience's team of research experts, who daily undercover insights that help clients make crucial business decisions, as well as the Media Partner and Engagement teams creatively bringing value to publishers and our poll respondents. A Pittsburgh native, Rachel now lives in Northern Virginia with her husband and two children where she enjoys the trails and the climate as an avid runner and triathlete.