Fast and forward-looking consumer intelligence

See the Future.

In today’s world, everything affects everything. And everything is constantly changing. CivicScience is the only platform that studies everything constantly.

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WHAT WE DO

The only real-time insights enablement platform

Uncover the Insights that Truly Matter

Our methodology produces insights that are unavailable elsewhere, so you can explore new opportunities for business growth, react faster to market conditions and feedback, and optimize your campaigns and offerings.

Fast, Nimble, and Custom Intelligence

We’re the fastest survey mechanism ever built. If we aren’t already tracking it, we can add your proprietary questions at a moment’s notice. You get confidential results in a day or less, with extensive context and cross-analysis.

Forward-Looking Trend Analysis & Forecasting

With the power to ask about any topic, at any time, to anyone we want, CivicScience is uniquely built to study emerging trends among early adopters, market mavens, and influencers. This gives us – and our clients – an advantaged view into the future.

HOW WE’RE DIFFERENT

The CivicScience InsightStore™: Easy access to real-time, reliable consumer data and in-depth intelligence.

CivicScience does far more than just give you real-time consumer data. Through our platform, you can quickly track high-level consumer opinion on the surface as well as dive deep to gain a greater understanding about what makes consumers tick and what sets them apart. Brands gain access to tens of millions of engaged consumers, hundreds of millions of answers, and a near infinite trove of customer intelligence.

Real-Time, Forward-looking Data You Can Actually Trust

CivicScience gives you an all-in-one solution with the most powerful consumer-driven datasets in the industry at incredible speed. With a trusted, validated methodology, feel confident while reliably supporting your business needs.

  • Build more precise, timely, and profitable marketing and innovation strategies
  • Get ahead of new opportunities or threats lurking around the corner
  • Stand apart with trusted data at a faster speed and scale than anyone else
  • Create brand trackers, trend reports, and consumer personas in days not weeks

HOW WE DO IT

Our proprietary Cascabel™ database, intelligent polling, and analysis engine explores data collected from our publisher partners and generates fast, deep, and forward-looking intelligence.

Our Data Sourcing

We source data through hundreds of online and mobile content publisher partnerships. For them, the integration of our polls and quizzes improves on-site engagement time and provides audience detail. We aggregate all of the response data into our centralized platform.

 

Our Collection Process

Our polls are non-intrusively embedded in a website’s experience and serve a short series of diverse questions designed to keep respondents engaged. Respondents can continue to answer a seemingly endless supply of engagement, value, and custom research questions.

 

Our Analytics

As respondents answer our questions, we store all their answers over time in an (anonymous) profile. We then use advanced technology to analyze the data in aggregate and in near real time, cross-tabulating questions to find meaningful statistical differences for clients to navigate.

 

Our Respondents

Our data is as trustworthy and organic as possible. Polls are 100% voluntary, and respondents are kept anonymous, even to us. They enjoy voicing their opinions and seeing results presented back to them. Because we collect large response volumes on a national scale, we can deliver representative samples that can be segmented and analyzed in many ways.

 

The most up to date studies from CivicScience

Latest Insights

Client Solutions

The InsightStore Platform:

CivicScience offers a state-of-the-art enterprise platform for understanding every element of the modern consumer. Our powerful proprietary suite of tools allows brands to analyze every aspect of the consumer to accelerate their brand forward with better strategic and agile insights, trend tracking, brand performance analytics, media, and advertising optimization, content creation ideas, multi-dimensional segmentation, innovation assessments, and more. Finally, an all in one solution with the most powerful consumer-driven datasets in the industry at incredible speed.

As respondents answer our questions, we store all their answers over time in an (anonymous) profile. We then use advanced technology to analyze the data in aggregate and in near real time, cross-tabulating questions to find meaningful statistical differences for clients to navigate.

InsightStore Platform Subscription Includes:

  • Access 100,000+ Historical Syndicated Questions + All New Questions Added
  • Access Thousands of Syndicated Consumer Segments
  • Full-Service Account Management
  • Access Full Syndicated Data Library of over 1,700 Always-on Questions
  • Unlimited InsightStore Access
  • Full Access to Syndicated Reports Including our Powerful Economic Sentiment Index
  • Custom Audience Setups
  • Custom Brand, Trend, and Segment Ongoing Tracking
  • Custom Ad Hoc Questions turned around in 24 – 48 hours
  • Unlimited Crosstab and Segment Analysis

Our Clients

Publisher + Media Solutions

Publishers partner with CivicScience because we offer an audience engagement platform that simultaneously helps editorial and business teams with a first party, privacy-compliant, data collection solution to assist media companies with content development, audience research, and marketing initiatives.

Improve audience engagement with interactive content

Our polls and quizzes are the most clicked-on content on our partner sites, with high rates of time-on-site and returns. We obsess about making things fun and rewarding.

Increase ad sales with fresh, unique audience intelligence

Audience insights collected through research questions in our polls and quizzes provide powerful information for prospecting, pitches, and media kits.

Optimize your data driven journalism, editorial plans, resources, and offerings

Serve timely, relevant polls inside featured articles to get readers to weigh in with their opinions. Offer polls site-wide to track differences across sections. Use custom research questions to better benchmark audience interest across a variety of topics.

CASE STUDY

CivicScience & ConsumerTrackTM Dynamic Polling Case Study

Digital ad firm ConsumerTrackTM‘s goal is to help brands connect with smart, aspirational audiences. ConsumerTrackTM wanted to drive more traffic back to their partner sites from syndicated articles to enagage readers, indulge their opinions in storytelling, and increase time on site.

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