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LG is one world’s top producers of appliances and saw its profits quadruple in Q4 2023 with help from its home appliance sector. Meanwhile, Sweden-based Electrolux – a strong appliance seller in its own right – is becoming a global industry leader for its climate action efforts. While energy efficiency of American appliances might not get as much of the news spotlight, it too has become a hot-button political issue. Amid the political debate on energy standards, recent polling shows Electrolux customers are more likely to be concerned about climate change than LG customers.
Keep reading this latest installment of CivicScience’s brand comparison series – which analyzes key differences among brands by leveraging the unexpected insights in the InsightStore™ – to learn more about the differences between Electrolux and LG customers.
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