Smarter Data for a Healthier Brand

Understand your reach and customer

We help vitamin and supplement brands connect with health-conscious consumers at every stage of their wellness journey. Whether you’re launching a new formula, scaling DTC, or growing retail sales, our data helps you reach with precision—and measure with confidence.

Ingredient knowledge and trust
Lifestyle and fitness trend seekers
Brand awareness and loyalty
Sustainable, eco-friendly shoppers
Price-conscious
Health & diet goals

165M+ Profiles, Over a Million New Responses Daily

Fitness & Recovery Buyers

Athletic and fitness-focused consumers purchasing protein powders, BCAAs, joint support, or hydration products.

Immunity Seekers

Shoppers looking for immune support products, especially during seasonal or global health spikes.

Holistic Wellness Buyers

Shoppers who incorporate vitamins and supplements as part of a broader wellness lifestyle.

Eco-Conscious Shoppers

Consumers who prioritize sustainably sourced, clean-label, and environmentally friendly vitamins and supplements.

How it works

Unlock attitudinal insights by tapping into our proprietary consumer intelligence and gathering real-time poll responses to custom branded questions. CivicScience enables you to uncover new audiences and build precise, custom segments.

Learn & Build Audiences

Activate & Impact

Reach the right consumers at scale across Display, Native, Online Video (OLV), and Connected TV (CTV). Whether you choose fully-managed or programmatic buying, we ensure access to premium, brand-safe inventory for maximum brand impact.

Measure

Go beyond standard performance metrics. Measure the true impact of your media with pre- and post-campaign studies powered by CivicScience’s precise first-party polling data to unlock: