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Biographies and memoirs, such as Britney Spears’, the late Matthew Perry’s, and Prince Harry’s, have generated significant interest among consumers. According to CivicScience data, 3-in-10 U.S. adults say they enjoy reading this genre. In particular, these consumers are far more likely to reach for a printed version over an audiobook or e-book.
So, who are the main audiences for memoirs and biographies? The largest audience for the genre is over the age of 55, and women tend to prefer memoirs and biographies slightly more than men. Only the category of mystery, thrillers, and crime seems to have more fans than memoirs and biographies, with literature and fiction having close to the same favorability as memoirs and biographies.
Here are some more surprising and interesting insights about memoir and biography readers:
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