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While many companies are still fostering high hopes for the new year, Citigroup is ringing in 2024 with plans for massive job cuts, after what’s being described as a ‘disappointing’ quarter. Citibank, which ranks among the largest banks in the U.S., is still popular among consumers – CivicScience data from Q4-2023 show that 16% of U.S. adults say they have a credit card from Citibank. In comparison, 23% report they have a Chase credit card, while 12% hold a Wells Fargo card.


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So what sets Citibank customers apart from the rest of America? Check out the infographic below to see how Citibank card holders differ from the general population (Gen Pop):