At CivicScience, we believe everything affects everything, including mental health and emotional well-being.
Mental health is about more than the mere presence or absence of a diagnosed mental health condition. It is a universal human experience deeply tied to demographic, psychographic, social, environmental, and cultural factors. As such, a person’s emotional well-being plays a pivotal role in shaping not only their thoughts and feelings but also their desires and behaviors. There’s simply no getting a complete sense of the modern American consumer without paying close attention to mental health and emotional well-being.
Yet mental health is also a crucially important topic in its own right, apart from any implications for consumer behavior. That, fortunately, is one of the enduring lessons of the COVID-19 pandemic. So, for a research company like CivicScience, where it’s a guiding principle that “everything affects everything,” an effort to understand better American health and well-being is simply the right thing to do.
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