CivicScience was on the ground at the Cannes Lions International Festival of Creativity this year, represented by Founder & CEO John Dick, President & COO Gretchen Tibbits, and Chief Revenue Officer Alex DeSanctis.
During the event, John sat down with AdExchanger Managing Editor Allison Schiff for The Cannes Exchange to discuss AI. Together, they dive into the critical blind spots marketers are missing, the evolving power of first-party data, and what today’s AI shift actually looks like from the consumer’s perspective.
Watch the full interview below:
