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In today’s volatile economic environment, businesses can no longer rely solely on quarterly reports or outdated forecasts to guide critical decisions. Much like during the COVID-19 pandemic, consumer behaviors are shifting rapidly – shaped by inflation, evolving media consumption, and mounting financial pressures. To help leaders navigate these changes, CivicScience launched the “Uncertainty to Action” webinar series in the spring, concluding earlier this month. The series offered a real-time lens into consumer sentiment across a range of verticals and its influence on shopping, media, and financial behaviors as it evolved in the moment. By delivering timely, actionable insights throughout this unprecedented economic instability, these webinars equipped decision-makers with the clarity they needed to pivot strategies and stay ahead.
Across the sessions, several key themes emerged, shedding light not only on how consumers are feeling right now but also on the lasting trends that will shape the months ahead.
Fill out the form below for an exclusive look at the webinar round-up, which highlights:
- The crisis of trust in institutions
- Evolving employment concerns
- What QSR customers prioritize today and how it’s shifted over the past decade
