While many companies are still fostering high hopes for the new year, Citigroup is ringing in 2024 with plans for massive job cuts, after what’s being described as a ‘disappointing’ quarter. Citibank, which ranks among the largest banks in the U.S., is still popular among consumers – CivicScience data from Q4-2023 show that 16% of U.S. adults say they have a credit card from Citibank. In comparison, 23% report they have a Chase credit card, while 12% hold a Wells Fargo card.
So what sets Citibank customers apart from the rest of America? Check out the infographic below to see how Citibank card holders differ from the general population (Gen Pop):