Since 2015, YouTube daily video content viewership has grown the fastest among 55-64-year-olds. Daily YouTube visitors in this age group have grown nearly 2X during the same period. This age group comprised only 11% of daily viewers in 2015, but as of 2017, this age group comprises 19% of YouTube daily viewers. That’s a jump, especially when comparing this to Millennial (18-34) daily viewers on the same platform, which have grown only slightly in two years from 44% to 49%.
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