With Christmas Day now less than two weeks away, Americans’ comfort shopping in stores has fallen substantially since early November. While 74% of Americans said they’d be comfortable shopping in stores during the week starting Oct. 31, 69% now say the same — including a two-point drop over the past week.
Overall, CivicScience’s ongoing COVID Comfort Index fell by one point to 59% as comfort doing four of the index’s six component activities declined week over week, while the other two remained stagnant. In addition to retail shopping, comfort eating out at restaurants and going to movie theaters led the downturn, with all three indicators dropping two points apiece. Check out the graphic below for more details.
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