More On the Crazy Gary Busey-Kia Connection

So, our initial theory was that young dudes who drive Kia cars probably get a huge kick out of Gary Busey, which might explain the crazy correlation between Kia lovers and Lethal Weapon star. But it turns out that it’s the female Kia lovers who also love Busey (337% more than the average consumer). Still […]

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WTF? Possibly the Strangest Correlation in our Entire System

Gary Busey is something of a cult hero among our engineering team. So, when we developed the initial list of hundreds of US celebrities we track in our system, we added Busey, even though he is probably the least prominent celeb on our entire list. But then someting crazy happened. After asking thousands of people […]

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