It will be a chilly Super Bowl this year in New Jersey, but luckily that won’t keep people from watching the game on TV with family and friends. In fact, over half of people 13 and older are VERY likely to watch the matchup between the Denver Broncos and the Seattle Seahawks. A total of […]
Tag: superbowl
Super Bowl Hangover Stats
All of the data mining in the world couldn’t have predicted the spectacle that was Super Bowl XLVII. A game that looked like a blowout, then saw an electrical blowout, then turned into a nail-biting affair even for casual fans, has likely made one final blow to productivity in the American workforce today. We decided […]
Coke’s Super Bowl Campaign Might Actually Work
Early last week, Coca-Cola unveiled a clever new ad campaign, called “CokeChase,” where consumers can vote online during the Super Bowl to decide who among a group of characters in a 60-second Coke commercial will “win” a coveted bottle of the soft drink. It’s a post-modern twist on “Choose Your Own Adventure” books, if you […]
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