U.S. Well-Being Hits 2026 Low, but Hispanic American Data Tell a Mixed Story

CivicScience has the world’s largest proprietary database of real-time declared intent, allowing brands to activate high-performing advertising that drives up to 80% better performance. See how CivicScience partners achieve superior marketing outcomes here. Well-being offers a valuable window into shifting consumer priorities. As ongoing CivicScience data continue to show, changes in how consumers feel can influence […]

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American Sober October Participation Intent Climbs as Motivations Extend Beyond Saving Money

CivicScience has the world’s largest proprietary database of real-time declared intent, allowing brands to activate high-performing advertising that drives up to 80% better performance. See how CivicScience partners achieve superior marketing outcomes here. Over the past few years, more Americans have made concerted efforts to drink less alcohol for a variety of reasons. Participation in month-long […]

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TikTok Shop Is Poised For Holiday Gift Buying As Platform Interest Continues to Grow

CivicScience has the world’s largest proprietary database of real-time declared intent, allowing brands to activate high-performing advertising that drives up to 80% better performance. See how CivicScience partners achieve superior marketing outcomes here. Both TikTok and TikTok Shop continue to be rapidly emerging spaces for consumers to both find and purchase products. Since 2020, CivicScience data […]

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