Being “a Vendor” Sucks. But So Does Being “a Client.”

I’m writing this on a delayed Southwest Airlines flight, after four slogging days at the TMRE market research conference in Orlando, hoping to keep a promise to my kids that I’d see them before they go to bed. Somehow there’s no wi-fi on this plane, which means the follow up emails I planned to send […]

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Immediate Reaction to ESPN’s Suspension of Bill Simmons

After news of ESPN’s decision to suspend sports writer Bill Simmons over his recent Roger Goodell tirade hit the interwebs last night, we deployed a poll question to see how consumers were reacting. A little over 12 hours later we have a representative sample of 2,424 US adults to look at. Less than a day […]

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