The Changing Netflix User

In the first quarter of 2015, Netflix added more subscribers than projected, tallying 4.88 million subscribers, compared to their forecast of 4.05 million new subscribers. In terms of U.S. customers, Netflix added almost half a million (0.48 million) more subscribers than the company had originally projected. The people who are using Netflix are all very […]

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Declines and Shifts: The Unscripted Truth About Reality TV Viewership

More than 20 years ago, TV viewers were introduced to reality TV programming – which became a guilty pleasure for many. Since then, there has been a lack of innovation resulting in many spin-offs. What was once seen as a new and entertaining TV genre that attracted a large audience is now vying for viewers. […]

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1/3of Netflix Users Claim They May Cancel Due to Price Increase

In Related News: Lots of People are Full of It. by John Dick, CEO of CivicScience, Inc. Earlier this week, Netflix announced that it would be raising its subscription prices by $1-$2 per month. The change will affect new subscribers soon, while current subscribers won’t see the increase in their bill for a year or […]

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Verizon and Other ISPs are Losing the PR Battle Over Netflix Throttling

The ongoing public debate continues to rage over whether Internet Service Providers are “throttling” Internet bandwidth to slow down streaming services like Netflix. Recently, Netflix seems to have quietly suggested that, in fact, they do not believe Verizon and others are deliberately slowing their streaming capabilities. Still, it appears that most US consumers have already […]

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The Original Programming Battle

Who has the best original programming, Netflix or HBO? We asked over 3,000 people what they thought. Overall, 64% prefer HBO, while 36% prefer Netflix. Now there’s another big name added to the list of competitors- Amazon. Amazon has introduced their first original show, “Alpha House.” It doesn’t have nearly the fan base of HBO […]

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