In less than two months, students nationwide will return for a strange, unprecedented school year. After a spring that saw the cancellation of almost every prom and in-person graduation ceremony, parents and children alike are anxious for what the fall might hold. School districts by and large are beginning to explore modifications to in-person learning, […]
Read More… from More Than One-Third of Parents Not Comfortable with a Fall Return to School
What you need to know this back-to-school season. Back-to-school shopping season is coming fast. After last year’s lackluster results for U.S. retailers, is this year going to be much better? How are parents and students changing their buying habits and which retailers will be affected the most? On Wednesday, August 10th at 2 pm EST, […]
With August right around the corner, we will inevitably be exposed to a slew of back-to-school advertisements. While lower-priced items like notebooks and pencils might not require much thought, bigger purchases like computers and tablets typically demand greater attention. College-bound students need a personal computer in order to survive through their classes and extracurricular activities. […]
Read More… from Back to School Insights: Profiling Mac vs. PC Shoppers
Back-to-school ads are in full swing, trying to get parents and children into stores earlier. This year, several retailers like Target and Staples are trying different marketing tactics to lure customers in earlier and away from the competition. The question is, will retailers’ efforts pay off or do parents already have their minds made up […]
Read More… from Parents Are In No Rush To Go Back-To-School Shopping
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