Tag: facebook

Facebook is Still King If You Want to Reach Young People. It’s Not Even Close.

Posted on August 9, 2016 by John Dick

There’s no denying Snapchat is a popular social media platform for young people. But we have to be careful not to overlook the hard numbers. Let’s start with the fact that Facebook currently counts its total use base at over 1.65 Billion. Snapchat, comparatively, just passed 100 Million. Factor in the over 500 Million users of Instagram and the total reach of Facebook across demographic groups, is more than 21 times that of Snapchat. […]

Posted in Media & EntertainmentTagged facebook, snapchat, social media

Will Twitter’s “Moments” Re-Engage Lapsed Users?

Posted on October 7, 2015 by CivicScience

Yesterday headlines were made as Twitter announced its new “Moments” feature, which has been about a year in the making and aims to re-engage previous Twitter users and hopefully lure non-users. CivicScience knows that about 10% of 88,000+ U.S. folks polled in the past 18 months say they have abandoned use of Twitter: One of the […]

Posted in Media & EntertainmentTagged facebook, snapchat, social media, twitter, twitter moments

Why Does it Seem Like There’s a Liberal Bias on Facebook?

Posted on September 30, 2015 by John Dick

When the Supreme Court ruled in favor of same-sex marriage last summer, my Facebook feed was awash with rainbow-tinted profile pictures. It seemed a perfect 100% of my friends supported the SCOTUS ruling. Not a single gesture of opposition could be found. But something’s off about that. I grew up in socially-conservative Western Pennsylvania. I […]

Posted in Media & EntertainmentTagged conservative, facebook, liberal, Politics, social media, twitter

Restless Insights on Bedtime Device Usage

Posted on July 6, 2015 by CivicScience

It‘s 1am and you NEED to check your Twitter/Facebook status one more time to see how many “friends” appreciated your most recent post. Lying awake in bed still, you watch a Miley Cyrus music video because why not, right? Many Americans, me included, are guilty of using technology late at night. According to the National […]

Posted in Consumer Technology, Media & EntertainmentTagged device addiction, facebook, smartphone, twitter

The $10 billion question: Who is the Snapchat user?

Posted on August 12, 2014 by CivicScience

There’s a lot of new buzz surrounding Snapchat’s valuation (which we also commented on back in December 2013 in a piece co-authored with Mark Cuban). Amidst a new tech bubble, Snapchat has gone from a $3 billion valuation to $10 billion in about 9 months, with really no new revenue stream in that time. So what […]

Posted in Media & EntertainmentTagged facebook, instagram, mark cuban, snpachat, social media

Snapchat, Facebook, and the Generational Divide of Social Media

Posted on December 6, 2013 by John Dick

Note: We would like to thank Mark Cuban for serving as a co-author of this post. When Snapchat turned down a $3 billion acquisition offer from Facebook, the technology and business pundits went wild. One group called Facebook crazy for offering such a huge sum for a company with almost zero revenue. A second group […]

Posted in Media & EntertainmentTagged cuban, facebook, mark cuban, snapchat, social media, twitter

A Pay Model Seems Like a Bad Option for Facebook

Posted on June 1, 2012 by John Dick

Over the past couple weeks, Facebook has become something of a pinata, getting whacked by the media and Wall St for everything from a clumsy IPO to a flimsy revenue model. Not to pile on but we found some interesting data in our system on the topic of whether Facebook’s 900M users love the service […]

Posted in Media & EntertainmentTagged facebook

Do U.S. Consumers Still “Like” Facebook?

Posted on March 15, 2012 by John Dick

A couple of our “too-cool-for-school” engineers are proud to boast about how they quit using Facebook ever since it got too popular. They do the same thing all the time with music and television, which constantly frustrates those of us late-adopters and serial conformists. Damn hipsters. But, as the behemoth IPO Facebook approaches, we thought […]

Posted in Media & EntertainmentTagged facebook, social media

Tag: facebook

Restless Insights on Bedtime Device Usage

A Pay Model Seems Like a Bad Option for Facebook

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