At long last, Super Bowl season is once again upon us as jubilation abounds in the big game’s two combatant cities of Kansas City and Philadelphia. While the country gears up for America’s marquee sporting event, the question arises: how invested will Americans be in tuning in? Will the pandemic-era trend of under-performing interest persist […]
Read More… from Super Bowl Interest Rebounds Toward Pre-Pandemic Levels
The video-on-demand streaming market spent much of 2022 in a state of flux. Major media companies such as Netflix, Disney, and Warner Bros. Discovery all endured particularly rough fortunes in the stock market. The year also saw providers making significant changes, including Warner Bros. Discovery’s merger of Discovery+ and HBO Max and Netflix’s new ad-supported […]
Human connection through friendships is one of the many areas of society upended by the pandemic. We’ve seen how “normal” is starting to mean a loss of friendships and the impacts that’s having on our well-being, but that’s only one side of the coin. What about the friendships that Americans are still holding onto? What […]
Read More… from Less Than Half of Americans Regularly Socialize With Their Friends in Person
The importance of getting enough sleep is undoubtedly nothing to snooze on – its effects impact all aspects of our health. Many Americans, however, say they’re not getting enough sleep. The global insomnia market is big business, reportedly worth billions, and likely to grow in the coming years. Seeking to take stock of the sleep […]
Read More… from Which Sleep Products Are the Most Popular in 2023?
Economic sentiment decreased slightly in the first full reading of 2023. The Penta-CivicScience Economic Sentiment Index (ESI) fell 0.3 points to 35.2 in its most recent reading. Three of the ESI’s five indicators decreased over the past two weeks. Confidence in buying a new home fell the most, dropping 1.5 points to 21.2. Click here […]
Read More… from Economic Sentiment Falls for the First Time Since October 2022
Prescription medications used to treat chronic or long-term conditions such as high blood pressure, diabetes, and heart disease are a part of everyday life in many American households. But how has prescription medication usage changed with the emergence of the pandemic? Recent CivicScience poll results reveal the picture of maintenance prescription drug use in the […]
Read More… from A Growing Number of Americans Report Taking Prescription Medications Daily
As we shift into the new calendar year, the i’s are officially dotted, and t’s crossed on the 2022 holiday season. CivicScience previously examined holiday gifting trends in anticipation of another potentially record-setting season of gift returns. With the 2022 holiday season officially unwrapped, it’s time to revisit and see where things stand regarding gift […]
Read More… from Nearly One-Quarter Plan to Return a Gift They Received This Holiday Season
How do you define happiness and success in 2023? It’s time for a revisit to CivicScience’s ongoing tracking of how Americans define both of these concepts now that 2022 is in the books. Recent CivicScience poll results show that Americans continue to value family and home life as leading drivers of happiness and success. That said, the percentage of people who […]
Advertising in the sports industry is an ever-shifting landscape, and revenue losses resulting from the pandemic have inspired some professional North American sports leagues to change their strategies in how they utilize sponsorships and advertising. Additionally, as more states legalize sports betting, new opportunities for partnerships are emerging for the leagues to capitalize on. But […]
Economic sentiment remained steady over the holiday period and into the new year. The Penta-CivicScience Economic Sentiment Index (ESI) stayed at 35.5 in its most recent reading, after increasing steadily between the beginning of October and mid-December. Two of the ESI’s five indicators decreased over the past two weeks. Confidence in the US economy fell […]
Read More… from Economic Sentiment Remains Steady Heading into 2023
Subscribe to receive weekly insights delivered to your mailbox.
