Economic sentiment decreased slightly in the first full reading of 2023. The Penta-CivicScience Economic Sentiment Index (ESI) fell 0.3 points to 35.2 in its most recent reading. Three of the ESI’s five indicators decreased over the past two weeks. Confidence in buying a new home fell the most, dropping 1.5 points to 21.2. Click here […]
Read More… from Economic Sentiment Falls for the First Time Since October 2022
Prescription medications used to treat chronic or long-term conditions such as high blood pressure, diabetes, and heart disease are a part of everyday life in many American households. But how has prescription medication usage changed with the emergence of the pandemic? Recent CivicScience poll results reveal the picture of maintenance prescription drug use in the […]
Read More… from A Growing Number of Americans Report Taking Prescription Medications Daily
As we shift into the new calendar year, the i’s are officially dotted, and t’s crossed on the 2022 holiday season. CivicScience previously examined holiday gifting trends in anticipation of another potentially record-setting season of gift returns. With the 2022 holiday season officially unwrapped, it’s time to revisit and see where things stand regarding gift […]
Read More… from Nearly One-Quarter Plan to Return a Gift They Received This Holiday Season
How do you define happiness and success in 2023? It’s time for a revisit to CivicScience’s ongoing tracking of how Americans define both of these concepts now that 2022 is in the books. Recent CivicScience poll results show that Americans continue to value family and home life as leading drivers of happiness and success. That said, the percentage of people who […]
Advertising in the sports industry is an ever-shifting landscape, and revenue losses resulting from the pandemic have inspired some professional North American sports leagues to change their strategies in how they utilize sponsorships and advertising. Additionally, as more states legalize sports betting, new opportunities for partnerships are emerging for the leagues to capitalize on. But […]
Economic sentiment remained steady over the holiday period and into the new year. The Penta-CivicScience Economic Sentiment Index (ESI) stayed at 35.5 in its most recent reading, after increasing steadily between the beginning of October and mid-December. Two of the ESI’s five indicators decreased over the past two weeks. Confidence in the US economy fell […]
Read More… from Economic Sentiment Remains Steady Heading into 2023
Watching TV is a fundamental part of American society today. It allows us to stay informed with news and unwind with our favorite shows and movies, or to have something on in the background for white noise. As we sit down to watch TV, what are we doing with our other devices? According to the […]
Read More… from What Are Americans Doing While They Watch TV? A Majority Turn to a Second Screen
Economic sentiment increased over the past two weeks. The Penta-CivicScience Economic Sentiment Index (ESI) rose 0.7 points to 35.5, the fifth consecutive rise since October 2022. Three of the ESI’s five indicators increased over the past two weeks. Confidence in personal finances improved the most, increasing 3.4 points to 56.3, its largest increase since July. […]
Read More… from Economic Sentiment Rises as Inflation Continues to Cool
It’s the final countdown for holiday shoppers who must fill out their lists and check them twice for any last-minute gifts. Everybody hopes to spread joy with their gifting, but gift-giving is only half the battle. How do Americans feel about returning a gift they don’t like? Will a flurry of returns be in order […]
Respiratory illnesses like Respiratory Syncytial Virus (RSV), Flu, and COVID-19 are hitting Americans hard this season. The triple threat has led to shortages of both essential and over-the-counter medication and increased concerns as we head into the holiday season. According to new CivicScience data from nearly 3,000 respondents, those concerns have unfortunately become a reality […]
Read More… from One-Third of Cold and Flu Medicine Shoppers Prefer Vick’s Products Amid Surging Flu
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